I have been working with the Boulder, Colorado based Channel Maven Consulting Team since 2011. This spring, President, Heather K. Margolis contacted me because she wanted to present a fresh update of the team headshots reflecting the fun, start-up culture of the company.  As an Agency in the Tech Channel space, they wanted to differentiate themselves from other tech companies with fun team head shots. We settled on a photo series capturing the Business Persona along with a photo that embodied a goofy side of their personality.  I would say it was a success!  Final results here.